Roundabout

Roundabout is an AI-powered platform to manage micro-influencer marketing across various niches.
August 14, 2024
Web App, Other
Roundabout Website

About Roundabout

Roundabout is a revolutionary micro-influencer marketing platform designed to empower brands and agencies in identifying and activating creators across 100+ niches. Users benefit from data-driven insights, streamlined processes, and robust performance tracking, making it an invaluable tool for effective influencer campaigns.

Roundabout offers flexible, all-inclusive pricing for influencer marketing campaigns. Users can tailor their monthly campaign costs based on desired influencers, content quantity, and expected results, eliminating negotiation and ensuring budget adherence, making the platform a cost-effective choice for brands.

Roundabout features an intuitive user interface that enhances the browsing experience. With a clear layout and easy navigation, users can quickly access campaign tools, creator insights, and performance metrics, making the platform accessible and user-friendly for marketers and agencies alike.

How Roundabout works

Users start with an easy onboarding process on Roundabout, inputting campaign goals and budgets. They can browse and select creators based on verified insights from over 100 niches. With customizable briefs, campaigns are activated, tracked, and adjusted as needed, allowing real-time performance monitoring and data-driven decisions for impactful outcomes.

Key Features for Roundabout

Creator Activation

Roundabout's Creator Activation feature allows brands to efficiently select and engage verified influencers tailored to campaign needs. This unique approach ensures users can identify the best creators, leveraging data insights that drive performance and ROI, fostering successful influencer partnerships.

Data Transparency

Roundabout excels in providing Data Transparency by offering users verifiable insights into influencer metrics. This feature empowers brands to make informed choices about creator partnerships, ensuring they engage the right influencers while maintaining confidence in their campaign's effectiveness and authenticity.

Performance Tracking

Performance Tracking on Roundabout delivers in-depth analytics that help brands assess campaign effectiveness. This key feature allows users to monitor engagement rates, track conversions, and optimize strategies in real-time, ensuring every influencer collaboration maximizes impact and return on investment.

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